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Story Konnichiwa created by Anime artists together with Magnum about the deep and meaningful pleasure that comes from being true to who you are.





Directed by Kellan Stover

Can pleasure be put into words?​

In a not so distant future, a young woman decides to take a break from the hecticness of the city and head over to the park. There she meets a curious young man. The conversation that ensues between them foreshadows a hidden truth about this mysterious young man.​

We quickly discover these characters are opposite, on one end we have a young woman who is true to her pleasure, and on the other, a young man who can’t seem to find it. With the beautiful colors of a sunset as a backdrop, this chance conversation on a park bench makes for a powerful statement about our very human need to search for pleasure. ​


( 2 items )
  • Magnum collaborated with Anime artists and created an Anime Pleasure Tale: Butterfly. Showing an older man changing his routine by a small pleasure moment.

  • This year, Magnum is partnering with multi-platinum singer, songwriter and activist Halsey to inspire and encourage everyone to be true to themselves.