LIFESTYLE STORIES

Magnum takes pride in the art of fine ice cream. Everything has carefully been thought out, it is expertly crafted, carefully designed and sustainably sourced.

Now that summer is drawing closer, cool down in the heat and indulge your friends with a box of minis.

What could be better than the satisfying feeling of cracking the thick chocolate shell and enjoying a mouthful of refreshing velvety vanilla ice cream

Experience a new indulgence. Only in our Pleasure Store.

You can now make your own Magnum as stylish and glamorous as Lovely Pepa’s crystallised violet treat. Find her perfect Magnum recipe here.

We invited fashion and lifestyle writer, stylist and magazine editor Clarice Chian to talk ice cream, inspiration and secret Sunday indulgence.