Magnum cocoa beans have a long way to go before they become Magnum chocolate. We work with Rainforest Alliance to ensure cocoa beans are responsibly sourced.
Globetrotting fashion icon Alexandrea Pereira of The Lovely Pepa crafts her own Dream Magnum.
Though the Mesoamerican’s unlocked the cocoa beans potential, it was the Belgian’s who elevated it to an art form. When it comes to the world’s favourite sweet treat, there’s Belgian chocolate, and then there’s everything else…
Explore our gallery of Dream Magnums, customised by Pleasure Seekers everywhere.
A rich coat of chocolate, ice cream infused with Madagascan Bourbon vanilla. This is how a Magnum is made.
Discover the fascinating history of the world’s favourite sweet treat...
Creamy and smooth in texture, milk chocolate is loved the world over. Discover what makes it so special.
The peak of Magnum participation at Cannes Film Festival is the incredible party hosted by Alexander Wang with special guest Bella Hadid where they revealed their own Magnum flavors. Read all about the party here.
At the 2018 Cannes Film Festival, Bella Hadid showed the world how to take pleasure seriously by accessorizing her dream Magnum at the biggest and most indulgent Magnum party to date.
The world-renowned designer showcased his most stunning creation yet at Magnum Cannes.
Embrace and cherish individuality. It's part of Magnum values we take pleasure in incorporating into the deliciously indulgent Magnum ice creams we create.
You’re true to yourself when you’re true to your pleasure. Magnum Vie Magnifique presents three striking films that capture those moments worth seeking.