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World Chocolate Day is Made for Magnum Lovers
We believe every day deserves a little celebration — but some days are more special than others. Birthdays. Anniversaries. The first warm day of summer. And of course… World Chocolate Day.
Celebrated every year on July 7, it’s a day made for unapologetic indulgence. And really, what better way to mark the occasion than with a Magnum ice cream bar wrapped in that signature chocolate shell?
Whether you're planning a solo celebration or curating the ultimate tasting with friends, we’ve got everything you need to make the day delicious.
Breaking Down the Chocolate Trinity
When is World Chocolate Day?
World Chocolate Day falls on July 7th, a date many believe marks the anniversary of chocolate’s arrival in Europe in the 1500s. It was a moment that changed dessert history forever.
While the exact reason for the date is unclear, it has become a global celebration of all things chocolate, from truffles and tarts to your favorite premium chocolate-coated ice cream bars.
The Origins of Your Favorite Luxury
Chocolate’s story is as rich and layered as its flavor, stretching back centuries and crossing continents.
The cacao tree, known as Theobroma cacao, translates to “food of the gods” and it’s easy to see why. For ancient civilizations like the Aztecs, chocolate wasn’t just a pleasure, it was a sacred ritual. Legend has it that Emperor Montezuma drank cocoa by the golden goblet — up to 50 cups a day.
Fast forward a couple of centuries, and in America chocolate became a rare luxury savored as a rich, warming drink. Even Benjamin Franklin, Philadelphia’s renowned printer and thinker, admired chocolate. It was a delicacy enjoyed in refined social and intellectual circles long before it became the global symbol of indulgence it is today.
Want to know more? Read: The History of Chocolate
Make the Most of World Chocolate Day
There are plenty of ways to make July 7th truly memorable with Magnum.
Create a Dessert Charcuterie Board
Think of this as the dessert version of a charcuterie board. Start with a selection of Magnum Mini Bars, and for a touch of extra indulgence, include some of Duet bars too. Then, artfully arrange complementary pairings around them.
Fresh raspberries and strawberries bring a tart brightness that balances sweetness, while roasted almonds or hazelnuts add crunch and depth. A sprinkle of sea salt or a dash of chili flakes can elevate the flavors, and mini waffles, brownie bites, or cookies complete the indulgent experience.
Learn more: How to Create the Ultimate Dessert Board
Serve a Chocolate Tasting Menu
Take your Magnum ice cream experience to the next level with simple pairings that bring out the best in each flavor. For something bold and balanced, try Magnum Dark Chocolate with roasted almonds and a sprinkle of sea salt. Craving something sweeter? Magnum Milk Chocolate pairs perfectly with sliced bananas and a drizzle of caramel.
Magnum Double Caramel is incredible alongside crispy bacon or a curated cheese board. And for a crunchy, nutty twist, enjoy Magnum Mini White Chocolate & Cookies bars with toasted coconut flakes and chopped pc cecans. Each combination is simple, yet transforms your treat into a satisfying dessert moment.
Add a Magnum Twist to Your Favorite Desserts and Drinks
Make Magnum the star of your next homemade dessert. We’ve got ideas (and recipes) for you. Whether you want to make a chocolate raspberry molten lava cake or red velvet cupcakes with a cream cheese frosting, our ice cream bars can elevate any recipe.
If you prefer your indulgence in a glass, dessert cocktails featuring Magnum offer a playful way to celebrate. From bold Double Caramel Martinis to velvety Frosted Sugar Cookie Martinis, you’ll be toasting to World Chocolate Day in unmistakable style.
Raise the Bar This World Chocolate Day
Let World Chocolate Day 2025 be the day you treat yourself to something truly satisfying. Whether you prefer dark, milk, or white chocolate, there’s the perfect Magnum ice cream bar ready to be enjoyed.
FAQs
World Chocolate Day is celebrated every year on July 7.
The secret behind a Magnum? It’s the signature cracking chocolate shell, the luxuriously creamy ice cream, and the craftsmanship involved in creating every bar.
It all depends on what you want. If you like bold and intense flavors, try our Dark Chocolate or Double Chocolate ice cream bars. For comforting and nostalgic flavors, choose Milk Chocolate or Cookie Duet bars. Looking for bite-sized goodness? Try one of our Mini ice cream bars .
Still unsure? We have a full guide: The Ultimate Magnum Ice Cream Bar Matchmaker
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